Article Marketing
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Article Marketing Case StudiesPR LEADS Article Marketing Experts
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How to optimize articles for the Internet, so we can be found all over Google and other major search engines |
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How to get articles broadly distributed on the Web to bring us more links, traffic, leads and sales |
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How to add the right mixture of branding within the articles to instantly establish credibility as the expert in the field |
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How to get the right messages to the right audiences to drive highly targeted, pre-qualified traffic to www.imperativesllc.com |
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How to deliver measurable results that absolutely, positively affects the bottom line |
Eric and his team of article marketing experts edited Imperative’s first article and prepared it for distribution, so Imperatives could get the strongest results. They created a bio box that offered a strong call for action and linked Glatstein’s article to www.imperativesllc.com. In retrospect this was a key element for driving prospective customers to the site.
Glatstein at first was concerned with some of the changes, Eric and his team made. But Eric convinced him that the changes they were making would drive readership and ultimately more traffic to the website. And he was right!
Here are the results of the first article submission:
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By Jan 3 Imperatives had their first pick-up and Scott Glatstein was a “published” author. |
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By the end of January, a Google Search for “Scott Glatstein” returned over 900 hits |
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The article was translated into five languages and distributed on websites across three continents |
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Imperativesllc.com’s daily website traffic quadrupled from Q4 ’06 levels |
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A Google search for “imperatives” yielded their website on the first page of results |
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Scott Glatstein and Imperatives LLC gained a whole new level of credibility. Following Eric’s advice, Glatstein emailed a link to the article to over 100 existing and perspective clients. He was amazed by the responses he received back. People were truly impressed that he was now a “published” author. They also praised the article itself; a tribute to the Article Marketing Expert’s editing savvy. |
In early February, PR LEADS Article Marketing Experts released Glatstein’s second article. Again, they under-promised and over-delivered.
Here are the results for the second article submission:
By the end of the month a Google search for “Scott Glatstein” yielded over 2,000 hits
Similarly, a Google search for “imperatives” returned our website in the #6 position on page one.
Imperativesllc.com’s February average daily web visits surpassed January by 10% setting a new five-year high water mark for web traffic.
Technology Expert’s Business Surges After Achieving “Distribution Industry Expert” Status
An SMC Data Case Study
By providing excellent customer service since 1980, Dan Kaplan, Founder of SMC Data Systems never had to worry about getting new clients. This drastically changed after the Y2K issues were resolved and the idea of outsourcing low cost software and services to the Far East emerged. The outsourcing trend was a wakeup call to the computer industry after the profitable ‘90’s and forced SMC Data Systems to compete harder in a shrinking market.
To add salt to the wound, Kaplan’s colleagues in the corporate world were forced into early retirement. Contacts he had worked with for many years were gone all of sudden and his source of referrals “dried up.”
Kaplan needed to change his business model, and he needed to do it quickly before he missed the boat. So he started writing articles to give him new exposure and opportunities. He began to work with various PR firms that promised the moon, but did not deliver results. In fact, Kaplan got better results submitting the articles himself. However, as Kaplan was only able to publish his articles in small publications, as he was an unknown author.
This changed when he met the PR LEADS Article Marketing Experts.
As result of the PR LEADS Article Marketing Experts efforts, Kaplan’s articles are being published in major websites and online publications such as:
- About.com, (one of the top 50 sites on the Net today)
- EMarketing Association
- CEO Online
- Sideroad.com
- American Venture Magazine
- Workz.com
- Hundreds of other websites and ezines
This publicity has resulted in a surge of new business opportunities making ’06 the best year in 26 years in business.
As Kaplan’s articles were published, he email the links to his business contacts and IBM reps. This helped him achieve the status of the “Distribution Industry Expert,” who can be counted on as the “trusted advisor.” Now, Kaplan is one of the top IBM resellers in the country!
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Call: 952-380-1554 (10am to 5pm CST) |
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“Everybody ought to run over and hold them to their prices because that’s a lot of turn key done-for-you-stuff for a very, very low price. With everything they are giving you, they are way too cheap.”
Bill Glazer
Glazer-Kennedy Inner Circle
“Wow! I can’t believe you reached so many people (Over 300,000 readers), in just 1 week! You helped me establish even more credibility, drive pre-qualified, targeted traffic to my website and sell more products and services. Thank you Dan and Eric!”
Yanik Silver
www.surefiremarketing.com
"As a result of having my articles published using the PR LEAD Article Marketing Service, I have achieved the status of being the “Distribution Industry Expert,” who can be counted on as the “trusted advisor.” This publicity has resulted in a surge of new business opportunities making ’06 the best year in 26 years in business."
Dani Kaplan
President, SMC Data Systems
www.smcdata.com
“PR LEADS makes it easy to position myself as an expert and generate traffic for my websites. They truly are article marketing experts who know how to get your messages to the right audiences. I heartedly recommend them to my clients.”
Robert Skrob
Information Marketing Association
President
"Your customized service helped to get my article featured in this new major women's publication. Who knew that tweaking the title of my article would help it make a bigger impact. Thank you for your expertise."
Jill Lublin
www.promisingpromotion.com
“There are three reasons to use the PR LEADS Article Marketing Service: Traffic, Traffic and More Traffic! By tripling our traffic with just one article submission, you have not only met our expectations, but you blew right past them!
"We're already working on another article for you to work your magic on! Thanks so much!"
Lesley Mattos
Founder
Adesso Albums, Inc.
"As a book author, writing comes easily for me. Marketing does not come so easily. What I love about the PR LEADS Article Marketing Service is it lets me focus on what I do easily and quickly: writing articles. Dan and Eric go to work placing the articles.
Turning this task over to the PR LEADS Article Marketing Service saves me so much precious time!! And, just as important, Dan and Eric do things in a highly strategic way, ensuring articles I write will boost my book sales, increase my website’s visibility with search engines and entice visitors to my site. The PR LEADS Article Marketing Service is priceless.”
Stephanie Pedersen
Author
"Shoes: What Every Woman Should Know"
www.shoeswhateverywomanshouldknow.com
“Thanks to PR LEADS Article Submission Service, my article Dating Success Strategies: 10 Lessons To Spice Up Your Social Life can be found on Self Growth and was featured in their newsletter. The site is Ranked # 1 for Self Improvement on Google and Yahoo. It gets 167,000 unique visitors a month to the website and sends newsletters to over 450,000 opt-in subscribers a week."
April Masini
Amazon,com Best-Selling Author
"Date Out of Your League"
and recently published book
"Think and Date Like A Man"
Publisher of the online dating
publication www.askapril.com
"My clients have seen a significant increase in traffic coming from various websites and blogs as a result of the PR LEADS Article Submission Service. This is a service I recommend to my clients to be included as part of their Internet Marketing strategy."
Valerie Di Carlo -- VDC Enterprises, LLC
SEO Web Consulting
www.seo-web-consulting.com
"I’m so glad I found the PR LEADS Article Marketing Service. It brings me tons of targeted traffic and a large spike in ezine subscriber numbers. And, when I say targeted – I mean targeted. They gets me thousands of targeted links like
* ChiefMarketer.com,
* MultichannelMerchant.com,
* B2BmarketingTrends.com,
ManagementFirst.com,
* CEO Online,
* CEO Refresher
* and many more
to my Web site. And it saves me hours and hours of time from doing it myself or having to teach someone else how to submit articles for me."
Sales Lead Expert M.H “ Mac” McIntosh
Mac McIntosh Inc
www.sales-lead-experts.com
"Just getting published on the Caregiver.com website and magazine, and getting published in the Caregiver's Home Companion website and in their print and email newsletters -- 2 "go-to" publications for caregivers -- not to mention all of my other successes is worth its weight in gold. I left the operating room to touch more lives that a surgeon could do in a career, and PR LEADS is helping with my mission to reach as many people as possible!"
Vicki Rackner, MD
www.drvicki.org
"Although we have a multi-faceted marketing and sales plan, the addition of article marketing through the PR Leads service helped in our successful quest to push UltraMetabolism to #2 on the NY Times Best-Seller List. More than just getting exposure for our articles, the PR Leads service also helped establish relationships with website publishers that will continue to deliver value for many months and years to come. Eric and his team are extremely diligent with fine attention to detail and go above and beyond the call of duty to get articles placed on websites that normal article marketing channels don't have access to."
Marc Stockman
President, Brass Ring Media Group
"WOW, the PR LEADS Article Marketing Service is working!! As a result of my articles being published on sites like Modern Mom, Body Concept and newsletters like Through Your Body I got 17 orders just yesterday. I'm totally amazed!"
Tracey Mallett
Fitness Expert
www.traceymallett.com
"Thanks to the PR LEADS Article Marketing Service, About.com and many other highly credible sites dramatically increased my website traffic. I’ve even gotten many people asking to subscribe to my newsletter – just yesterday I added 60 subscribers that are from all over the world - England, Canada, Australia, Bolivia, and S. Africa! Amazing! This is definitely a good investment!"
Karen Sherman
Author, New York State Psychologist,
and Relationship Counseling Expert
"PR Leads Article Marketing service raises your web presence and funnels new targeted subscribers to your web sites. You couldn’t ask for more. Their database of article syndication websites is extensive and includes high profile sites and ezines such as About.com, Safe Haven, Stretcher.com which has over 200K subscribers to its ezines. Eric Gruber, is a pleasure to work with. He understands his market and gives excellent recommendations for edits and improvements. He knows how to tweak articles so that they get noticed. He is responsive and reliable. If you are looking for a flawless system to get your articles on the web, position your self as an expert in your area, and drive traffic to your web sites, this is the service to use."
James Lange
Financial Expert and
Author of “Retire Secure”
www.retiresecure.com
"One thing I don’t question is that Eric Gruber of the PR LEADS Article Marketing Service is THE Article Marketing Expert. He has placed my clients’ articles on sites and ezines like About.com, CEO Online, Management First, E-Marketing Association’s Newsletter, Honey Magazine, Womens Web, American Venture Magazine and many more."
Will Rico
Common Mind
www.commonmind.com
"Writing and submitting articles using the PR LEADS Article Marketing Service helped spike up my website traffic, as well as open doors to golden marketing opportunities. Several publishers became affiliates, including Rick Sidowicz of CEO Refresher who is interested in completing an email blast and other ways to promote my books and products! I never had anyone do an email blast for me before!"
Susan Harrow
Media Coach/Marketing Strategist
www.PRSecrets.com
"As a sales trainer, I emphasize to my clients, readers of my book – The Four Kinds of Sales People, and to my speeches’ audiences that breakthrough sales is never a “one size fits all” roadmap – and Dan Janal & Eric Gruber from the PR LEADS Article Marketing Service completely understands that concept.
You can't get as much customization from a software program. You can't get as much personal attention from a high-priced PR firm. You certainly can't get faster feedback from a teenager who started a business like this yesterday and is masquerading as an "Internet Guru." The PR LEADS Article Marketing Service is truly the Rolls Royce of the Internet that helps me increase web traffic, build credibility, and greatly improve my book sales all at the same time."
Chuck Mache
Sales Trainer, Speaker and Author
of “The Four Kinds of Sales People”
www.chuckmache.com
"You guys are my secret weapon and you deliver BIG results which is why I keep coming back."
Robert Smith
Author of "Million Dollar Press Releases:
Guide To Boosting Profits Using Free Publicity"
"You were right when you said article marketing can possibly lead to additional future marketing opportunities. Here’s a response from one of many credible online business publications:
'I loved your article and I have linked it to your main page. It is truly a "killer" idea and I will feature anything else you have -perhaps testimonials as to the effectivesness etc. Your entire "story" in the palm of your hand, and a most exceptional value as a gift for prospective customers is something I look forward to helping you promote in the near future.'
Thank you PR LEADS Article Marketing Service – I will get started on writing another for next month’s submission."
Jim McKinley
Marketing Director for CF Gear
www.cfgear.com
"Within a couple of days, my article was published on About.com, Sales and Marketing Management, IT Toolbox, Association of Equipment Manufacturers, Knowledge Management Professional Society, and Sideroad. I can’t wait til I see the results in a couple of weeks. Thank you PR LEADS Article Marketing Service."
Srikanth Chari
www.Watch360.com
"PR Leads is one of those rare offerings that promises a lot and then over-delivers. They proofread and optimize articles so they can be found, create a strong call for action to turn readers into website visitors, and then place your articles on well known, credible websites and industry newsletters. If you want to succeed in today’s competitive environment, you must be seen all over the web – the PR LEADS Article Marketing Service is a MUST!"
Carl & Deb Potter
Simply Seamless Safety
www.potterandassociates.com
"Most people would love to be quoted by Entrepreneur.com and The Street.com. Well, I wasn’t just quoted, I had my articles published by Entrepreneur.com and The Street.com. Thank you, PR LEADS Article Marketing Service!"
Denise Landers
Author and President of Key Organization
www.keyorganization.com
"After spending a lot of time and money on publicity, I've come to one conclusion. PR LEADS is the easiest, most cost effective way for experts to promote themselves online. The investment on return is unmatched by any other product or service currently available – My article will even be published by the Human Resources Planning Society’s Journal early next year. If you want to build credibility, increase web traffic, and generate new leads you need exposure all over the Web. If you need exposure, use PR LEADS Article Marketing Service!"
Gayle Lantz
Human Resources Expert Who Helps
Leaders, Executives and Others
Make The Most Of Their Work
www.gaylelantz.com
"Within a couple days of submitting my first article, I found my article on CRM Today. I am absolutely amazed at how quickly you made all this happen. Thanks so much!”
Scott Glatstein
President & Founder of Imperatives LLC
www.imperativesllc.com
"PR LEADS was able to tear my website apart and show me how to rebuild it better, stronger and much more profitable! The best part is he broke it into smaller bites so I can radically improve my site without a hiccup in my business. Other services that I have looked at wanted thousands more for the exact same advice and they strong-armed me to implement the plan using their services. What a pleasure it was to work with someone that genuinely had my best interest at heart. Thanks Eric & Dan!”
Mike Kaselnak
CEO, HOARD Clients System, Inc.
www.hoardclients.com
Article Marketing & Internet PR Benefits
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Increase your marketing return on investment |
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Increase web traffic – With our article marketing & Internet PR services you can produce a constant flow of visitors to your website. |
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Achieve massive publicity |
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Build your list of targeted prospects that want to hear from you right now |
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Boost your reputation, credibility, and name recognition |
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Gain link popularity & Improve Search Engine Optimization (SEO) rankings. |
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Create affiliate relationships and co-marketing partnerships with highly influential web publishers. |
PR LEADS Article Marketing News
PR LEADS Article Marketing Client News
In the PR LEADS Article Marketing Learning Center:
Featured Article Marketing Ebook – 82 Unbeatable Ideas To Writing Articles Fast.
Filled with 82 unique ideas, hundreds of links and examples, our new article marketing eBook will help you eliminate writer’s block.
New Featured Articles --